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2026: The Year of the Duck

Exclusive2026: The Year of the Duck

2026 may be the Year of the Horse elsewhere, but in Jeep culture, it’s shaping up to be the Year of the Duck. From everyday Jeep ducking to Jeep’s Twelve 4 Twelve special edition Wrangler releases, ducks have become playful symbols of community, personality, and anticipation. With matching duck characters hinting at upcoming Wrangler launches, this article explores how ducks evolved from parking-lot surprises into part of Jeep’s storytelling — and why they perfectly capture the spirit of modern Jeep life.

JeepĀ® Badge of Honor: What It Is and Why Every Jeeper Should Know About It

ExclusiveJeepĀ® Badge of Honor: What It Is and Why Every Jeeper Should Know About It

The Jeep® Badge of Honor program turns off-road adventures into something you can earn, track, and proudly display. From iconic trails to local off-road parks, this program rewards Jeep owners with digital and physical badges that celebrate capability, exploration, and community. In this article, we break down how the program works, where to earn badges, and why it’s become a must-know part of Jeep culture.

Why Jeep Owners Have Rubber Ducks on Their Dash

ExclusiveWhy Jeep Owners Have Rubber Ducks on Their Dash

Why do Jeep owners keep rubber ducks on their dashboards? What started as a small act of kindness has grown into a worldwide Jeep tradition rooted in community, connection, and fun. From parking-lot surprises to smiling at strangers, this article explains how ducking became part of Jeep culture — and why it continues to bring Jeep owners together one duck at a time.

The Jeep Wave

ExclusiveThe Jeep Wave

The Jeep® Wave is more than a friendly gesture — it’s a symbol of community, history, and shared adventure. From its roots in the WWII-era Willys Jeep to today’s Wranglers and Gladiators, this simple wave connects Jeep owners everywhere. In this article, we break down where the Jeep Wave came from, how to do it, and why it remains one of the most beloved traditions in Jeep culture.