2nd OPTIMA Rally 2026 – Jeep Jamboree USA Event Guide

Date: February 5, 2026
Location: Johnson Valley, California

The OPTIMA Rally is one of the most exclusive Jeep Jamboree USA events of the year — and for good reason. Hosted during King of the Hammers (KOH) week in Johnson Valley, this special, one-day VIP gathering offers an up-close look at one of the most legendary off-road races on the planet. From desert speed sections to technical rock crawling, this rally is built for serious Jeep^® drivers who want to push their skills and experience the heart of off-road culture.

Limited to only 25 vehicles, this Jeep Jamboree x OPTIMA event is designed for advanced off-roaders who want guided access, behind-the-scenes experiences, and trails that challenge even the most capable rigs.

Event Overview

• Date: February 5, 2026
• Location: Johnson Valley, California
• Trip Type: Special Event
• Trail Rating: 3–9 (varied difficulty)
• Vehicle Requirements:
  • Jeep Wrangler^® Rubicon or Jeep Gladiator^® Rubicon or minimum 37" tires
  • Front and rear tow points (mandatory)
  • GMRS radio (required)
  • No tires over 40" (vehicles will be turned away at evaluation, no refund)

With rugged terrain, deep sand, steep climbs, and technical rock fields, Johnson Valley is no joke. The OPTIMA Rally is ideal for seasoned drivers looking for a guided challenge through Hammer Country’s most iconic obstacles.

What Makes This Event Unique

Behind-the-Scenes Access to King of the Hammers

This rally brings you closer to KOH than most spectators ever get. You’ll explore the area with the Jeep Jamboree USA leadership team — including Pearse Umlauf, Shawn Gulling, and Ty Devereaux — while learning what makes this race one of the most demanding off-road events in the world.

Exclusive OPTIMA Oasis Basecamp

Participants enjoy full access to the private OPTIMA Oasis powered by Clarios, a VIP retreat located within the KOH event area on private land. Amenities include:

• Upscale restrooms
• Hot showers
• Wi-Fi
• Private lounge and basecamp area
• Catered lunch with beverages

This hub sits inside the KOH event footprint on private land, making it the perfect home base between trail runs.

Guided Trails Through Hammer Country

Expect a mix of:

• High-speed desert runs
• Technical rock obstacles
• Steep climbs and ledges
• Iconic KOH terrain in "Hammer Country"

Trails are selected for adventure, capability testing, and fun — with safety, communication, and spotting provided by the Jeep Jamboree USA team.

Vehicle Requirements

• Mandatory tow points (front and rear)
• GMRS radio for communication
• Minimum 37" tires or a Jeep Wrangler^® Rubicon / Jeep Gladiator^® Rubicon
• No tires over 40" – vehicles with tires over 40" will be turned away at evaluation with no refund

Registration Fees

• Driver: $495
• First Passenger: $195
• Each Additional Passenger: $195

Spots are extremely limited and registration is handled directly through Jeep Jamboree USA and requires a login.

Cancellation & Payment Policy

Note: No transfers or changes (including passengers) are allowed within 14 days of the trip date.

Contact Information

For Registration Questions

Contact: Jake Horne, Director of Registration
Email: jake@jeepjam.com

For Trip-Specific Details

Contact: Ty Devereaux, Adventure Consultant
Email: ty@jeepjam.com

Final Thoughts

The 2nd OPTIMA Rally 2026 is not your typical Jeep^® event — it’s an immersive, high-performance off-road experience held during the most electrifying week in Johnson Valley. With world-class instructors, exclusive access to KOH, and trails that push both driver and Jeep^®, it’s a bucket-list adventure for serious off-roaders.

Credits & Source

Most event information in this guide is sourced from the official Jeep Jamboree USA event page:
https://jeepjamboreeusa.com/trip/2nd-optima-rally-2026/
Additional descriptions and organization by Jeep Girl Court.